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Hi, Barbie! Hi, Rosé!

Updated: Jul 29, 2023

Pink Power: Barbie and Rosé are Breaking Stereotypes.

Even if you're not a Barbie fan and haven't watched the movie yet, it’s impossible to overlook Barbiecore! The pink color is everywhere!

It’s like ignoring rosé wines on a hot summer day or not paying attention to rosé champagne at a celebration. Too hard to resist!


Film Name: BARBIE Copyright: © 2023 Warner Bros. Entertainment Inc. All Rights Reserved.

In her interview with The New York Times, writer and director Greta Gerwig (also known for her films "Lady Bird" and "Little Women") described the new Barbie movie as her work of art. It’s not a sweet, one-time girl's movie.

Her Barbie is a powerful, complex, controversial symbol at the center of a long-running debate about what it's like to be a woman. The serious hot topic of gender equality is hiding behind the picture of plastic Barbie Land.

Despite all this, for millions of girls, Barbie remains the perfect beloved doll living in her pink world, where every day is the best day.


What does that remind you of? Exactly! Rosé wines! At first glance, they might seem frivolous, unremarkable, and lacking in depth.


But let's take a closer look.



Let’s first discover rosé (pink) champagne.

For winemakers, rosé champagne is always a special challenge, and they pour their heart and soul into crafting this wine, especially using the ‘saignée’ method. The refined ‘bloodletting’ or ‘bleeding’ method, with maceration of the skins for several hours, is labor intensive. Even the blend method (assemblage) of champagne produced dry red wine with the usual white champagne-based juice requires more attention than producing a standard (not rosé) champagne.


What about pairing?

Behind the pink color and bubbles is one of the most gastronomic wines: a fantastic match for a dozen dishes from tuna ceviche and sashimi to chicken BBQ skewers and even medium-rare steak.


Now let’s talk about the usual non sparkling rosé wine.



Surprisingly, rosé wine is an overlooked category in Asia.

Freshness, low alcohol, and excellent price-quality ratio make rosé wine a natural choice for endless tropic summer. Perhaps it appears too simple and perfect to be chosen.

But there's more to it.


It will be a perfect match for raw seafood if you choose a pale light (aka ‘gris’) with high acidity and fruit-forward flavor profile such as a Grenache-based Côtes de Provence. For a BBQ salmon or beef steak, choose a more intense deep pink Mourvèdre-based, such as Bandol wines seasoned by provence herbs and lavenders in the aroma.

Rosé wine adds to the style and atmosphere to a lunch at the terrace on a sultry afternoon, to a gathering with friends on a yacht or near the swimming pool, or to the start of a special occasion event.



Additionally, rosé wine is simply beautiful to watch.

The pleasure of our senses is key for the wine tasting, and pleasing our eyesight with a well-crafted palate and sunset-like color will definitely add to the choice of rosé. The search for the perfect color and the fine balance between acidity and dryness, aromas, and flavors brings a complexity that is often overseen.


But the beauty of the rosé is that beyond the above delicacy, it must remain smooth and fresh to enjoy. In the world of wine, which can be very mature and snobbish, it's a particular pleasure to have a frivolous and enjoyable rosé that suits any occasion and everyone.


Perhaps this is what makes Rosé and Barbie so alike. You have to look at the appearance but also beyond.


Both Barbie and Rosé remind us that breaking free from social expectations leads to thriving inclusivity and empowerment, paving the way for a more equal society and allowing us to use a more diverse view when choosing wine.


Ready to experience rosé's empowering taste?















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